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Power Brand Media is dedicated and committed to helping businesses who need support and guidance on public relations, social media marketing, brand management and online marketing. We get up every day, doing what we love, and we come to you! We use strategic solutions to grow your audience, and we execute to build results. Check out our portfolio display of exiting projects that we helped to create.
StartUpNV
The Situation
StartUpNV’s unique approach to creating a strong and growing pipeline for entrepreneurial founders and new companies in Nevada is not commonly known to everyone. This non-profit business incubator is designed to empower entrepreneurs through communication, collaboration, and education. It highlights and popularizes the concept of providing startups a place to work; an incubation program from idea to exit; and access to a network of capital partners for funding at the right time. But Vegas entrepreneurs needing access to capital, structure, and support need to know this service exists.
The Solution
WhA specialized task was created to position the brand for both maximum visibility and enhanced respect among the audience while promoting its workshop.
The Results
With a few weeks notice to prepare for and promote their first workshop we created a roadmap that carefully outlined the framework that charted our initiatives, key projects, and priorities. The workshop attendance was a success leading to more visibility and enhanced respect among the audience.
Coverage
Moore Family Agency
The Situation
This savvy insurance agency is looking for ways to connect with millennials, women, and the Spanish speaking community. The Moore Allstate Agency wants to encourage its target audience to engage with them through inspirational, light-hearted, and educational videos. The ultimate goal is to get their audience to buy from them.
The Solution
When it comes to video marketing, it's results are far more effective, and it can reach a wider audience if done right.
The Results
We created short-form emotional and funny content to reach a selected audience that could easily relate. The videos served as successful digital ads that generated more business.
The Video
Blueprint Consulting Services
The Situation
In today’s business environment, companies are always in need of consulting services that give valuable insight into strategies to overcome challenges for their business. Building technology solution, creating processes and developing analytics to enhance customer satisfaction and financial performance is subjects that are core strengths of Blueprint Consulting Services.
The Solution
A comprehensive public relations plan will help Blueprint Consulting Services promote its expertise and position the company as the go-to source for business solutions relevant to its audiences.
The Results
We Integrated a PR program that capitalized on media opportunities while keeping Blueprint Consulting Services top-of-mind among its target audiences.
Lucinda Flint Photography
The Situation
Lucinda Flint Photography is a Las Vegas, based portrait studio that captures artistic, non-traditional moments that produce unique photographic artwork of pets and people. Their goal is to create and showcase a contemporary platform that captures simple, clean, modern images.
The Solution
A new website design will help to improve the website's look and feel, social presence, enhance readability, and increase conversion rates.
The Results
We created a website and social audit that identified the weaknesses and strengths of the old site. The examination served as a detailed map for the web developer and designer to efficiently execute our strategy and vision. The new and improved clean web design gives an elegant look which complements Lucinda Flint Photography’s brand.
Promotion
Tail & Fin
The Situation
Tail & Fin, a quick-service fusion restaurant that creates sushi burritos and poke bowls with flavors and ingredients from around the world looked forward to sharing its healthy everyday option, a nutritious post-workout meal or a classy place to have lunch with co-workers to the world. Guests pick their ingredients from the Japanese-inspired menu created by one of Nobu’s Executive Chef, Karu Wedhas.
The Solution
Engaging the press and media as well as food critics, with messaging and event invites to garner positive coverage and exposure around the Las Vegas Valley from applicable media outlets will build fanfare.
The Results
We got Tail & Fin in the press and today they stay in the press as a fast-casual fusion restaurant for healthy meals on-the-go. It’s the restaurant to be seen in. Tail & Fin now has three locations.
Kamshield
The Situation
Kameron Miller, the founder of Kamshield, created the webcam cover after her computer was compromised leaving her to feel vulnerable and unsafe. She soon realized there was very little protection to prevent hackers from accessing a device’s camera. Kameron was driven to protect her children and every other smart device user.
The Solution
To build brand exposure we created a platform to communicate a positive message to a targeted audience about Internet-connected cameras and how they may expose us to potential breaches in privacy.
The Results
Through PR and social media, we created awareness about webcam covers and established a social audience and follower base through hashtag campaigns, active use of keywords, and contributed to our unique content to broaden reach.
Testimonial
Whitmore’s BBQ Vegas
The Situation
Whitmore’s BBQ Vegas was founded in Cleveland, Ohio in 1942. They currently have four locations in Ohio, and now they have brought their delicious BBQ to the Southwest. For their legacy of 76 years to continue, Whitmore’s BBQ Vegas will need to increase catering sales, grow the brand and online presence as well as build and sustain customer loyalty and engagement.
The Solution
Create and execute a solid brand awareness strategy to target highly specific audiences to increase brand loyalty, direct sales, and engagement.
The Results
We helped build a wide-reaching and comprehensive strategic tool that was planned and developed in consultation with their team. Whitmore’s BBQ Vegas is on their way to a fun and robust brand reputation that has helped customers to remember their business while feeling greater confidence that their mouthwatering dishes will keep them coming back for more.
Coverage
LV Photo
The Situation
LV Photo is an entertainment company that specializes in transforming your event into a uniquely entertaining, thoroughly branded, and easily shared photography experience. Since opening their doors in 2005 LV Photo have found innovative ways to add value to their client’s events through new photo technology, customizable photo activations, and white labeling. They want to continue to build lasting connections and relationships by making photo entertainment interactive, fun, and seamless.
The Solution
Deliver a complete integrated marketing strategy designed to improve the brand presence as well as identify a robust and unique marketing concept to position LV Photo as a market leader.
The Results
A clear naming convention, value proposition, website testimonials, website audit optimization, and a LinkedIn B2B social strategy have contributed to their slow months now being busy!