Instagram's New Algorithm Leaves Users Outraged
Instagram's algorithm leaves users mad. Recently announced plans to implement an algorithm that will change the way users view content. According to Instagram, the average user misses out on 70% of their feed. This change is meant to eliminate that, allowing users, as Instagram puts it, to "see moments you care about first." Using three determining factors--relevance, relationship, and recency--users can expect to spend less time scrolling through their endless feed to get to the images they'd enjoy the most. What we’re curious to know is how will this change affect brands? Will your content strategy change? Here’s what a few marketing experts have to say: 13 Marketers React to Instagram’s Imminent Algorithm
Source: Brendan Lowry, Social Media Today